Thursday, October 23, 2014

Cartel Pack Pricing

For the latest Cartel pack, Seneschal, BioWare decided to raise the price a bit.  Lately, they have cost 210 Cartel Coins per pack and ~4400 per hypercrate (24 packs).  The new price is 300 per pack and roughly 6500 per hypercrate.  If my math is correct, that's a 42% increase.

Eric responded to players concerns stating that the pricing is still cheaper than some previous packs which were priced around 320 cartel coins.  They were just raising the price closer to normal levels.

It is, of course, BioWare's prerogative to raise the price.  I do think it was a mistake though.  The hypercrate price especially.  With the old price, you could purchase a 5,500 Cartel Coin card for $40 and buy a hypercrate.  Now with the price above 6k, you may need to make a second purchase.  I think this will lead to less sales for them.  You want to make it as easy as possible for people to spend money.

I know I have been tempted to buy a hypercrate lately, but the new cost has done a good job in keeping me from doing that.  As for the individual pack price increase, I am less concerned.  I'll still buy a few of each.  Although, this does drop the amount a subscriber can buy with their stipend from 2 down to 1.

Has the new price affected your purchases?